At SM City La Union in the Philippines, Fabulux delivered a large-scale U-shaped LED display designed to transform the shopping mall's visual environment and create a striking new attraction for visitors. Measuring 19.2 × 6.72 meters, the installation features a distinctive U-shaped structure that turns the screen itself into part of the architectural space. As the first U-shaped naked-eye 3D LED display in the local market, the project introduces a new way to combine creative digital content with commercial spaces.
Project Location
SM City La Union, Philippines
Screen Size
19.2 × 6.72m U-Shaped Display
Key Feature
Naked-Eye 3D Visual Solution
Creative Shape & Immersive Visual Experience
Unlike conventional flat LED screens, the U-shaped design creates new possibilities for spatial visual expression. Combined with naked-eye 3D content, the display delivers a stronger sense of depth and immersion, allowing digital visuals to interact more dynamically with the surrounding architecture. Located within the SM City retail environment, the large-format display creates a powerful visual focal point that captures attention and enhances the overall visitor experience.
Project Highlights
First U-Shaped Naked-Eye 3D Display in La Union, Philippines
19.2 × 6.72m Large-Scale Architectural Integration
High-Impact Visual Focal Point for High-Traffic Commercial Spaces
Immersive Spatial Depth & Dynamic Audience Engagement
