Shandong Jinan Shimao Plaza

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Project Overview

Fabulux has successfully anchored the visual identity of Jinan Shimao Plaza, one of Shandong Province's most iconic retail destinations, with a monumental 490 sqm outdoor LED display. Utilizing our high-stability PT Series 10mm technology, this massive digital canvas covers a significant portion of the plaza's façade, turning it into a high-value media asset. Located at a critical urban intersection, the installation provides a powerful platform for luxury branding and public engagement, ensuring that every message delivered is as vibrant and dynamic as the city of Jinan itself.

490 sqm Outdoor LED Display in Shandong, China

Location

Jinan, Shandong, China

Product Model

PT Series 10mm

Total Area

490 sqm Giant Screen

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Project Solution

The scale of the Shimao Plaza project demanded a solution that combined long-term reliability with exceptional visual uniformity. The Fabulux PT Series 10mm was selected for its robust performance in harsh outdoor environments, maintaining a consistent brightness of over 6,500 nits to combat direct sunlight throughout the day. The 490 sqm screen was engineered with a lightweight yet high-strength cabinet design, allowing for seamless large-scale splicing that maintains a perfectly flat surface across the building’s expansive architecture.

Designed for 24/7 operation, the PT Series incorporates an intelligent heat dissipation system and a high-efficiency power management unit, which are crucial for a project of this magnitude. The vivid color reproduction and high contrast ratio allow for stunning visual effects at night, significantly enhancing the night-time economy of the plaza. This installation not only boosts the commercial value of the Shimao Plaza but also serves as a digital landmark that successfully blends modern display technology with the bustling commercial atmosphere of one of Shandong's busiest retail hubs.